SB-326 / SB-721 Compliance · California, USA
Gordon Construction Consultancy
A high-velocity lead engine for California balcony compliance
Gordon was sitting on a goldmine — thousands of California properties facing a hard 2026 legal deadline — but spending 10 hours a day on admin and proposal writing. We built a triple-threat marketing and operations engine that handles everything from cold touch to final proposal.
- Apollo
- Clay
- GoHighLevel
- AI Proposal Agent
Instant
Proposal turnaround (was 2–3 days)
Statewide
Reach (was local consultant)
Surgical
Outreach personalised per property
The challenge
What wasn't working
- Reaching the correct decision-maker — property manager or HOA board president — across thousands of California buildings was a manual nightmare.
- Inspection requests arrived as messy emails and phone calls with missing addresses and incomplete reports.
- After every inspection Gordon manually calculated costs and drafted repair bids — taking hours and delaying high-ticket repair contracts.
The solution
What we built
01
Apollo + Clay Outreach Engine
Apollo filters California real estate firms and HOA managers; Clay enriches every record with specific property details so each email reads as researched, not blasted.
02
Dual-Funnel Intake (GoHighLevel)
Two high-converting funnels — one for new inspection leads, one for urgent post-inspection repairs — capturing structured data and uploaded inspection reports directly.
03
AI Proposal Agent
Custom AI agent that ingests inspection reports, extracts deficiencies, and generates a structured, professional proposal — then syncs the deal value back into the GHL pipeline.
The results
What changed
- Proposals delivered in minutes instead of days
- Outreach personalised per account at scale
- Statewide market position — perfectly placed for the January 2026 compliance surge
| Metric | Before | After |
|---|---|---|
| Lead discovery | Manual / random | Automated (Apollo + Clay) |
| Email relevance | Generic / ignored | Highly personalised via AI |
| Intake process | Phone calls + messy emails | Structured GHL funnels |
| Proposal turnaround | 2–3 days | Instant (AI generated) |
| Market position | Local consultant | Statewide compliance leader |
"BurkyFlow didn't just build me a website; they built an automated sales force. I can now reach thousands of property managers and send them a professional bid before my competitors have even returned their first phone call."
Services used in this build
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CRM and Lead Systems
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